Athar Strawberry Cake Mix

The mix relies on standardized natural plant-derived extracts, primarily stabilized beetroot extract and natural anthocyanins buffered with food-grade acid regulators. This buffer prevents thermal degradation and enzymatic browning at 175°C-180°C, ensuring the cake retains a delicate, visually appealing pastel pink tone after baking.

For 500g of dry mix, incorporate three medium eggs, 100ml vegetable oil, and 120ml to 150ml milk or water. Using whole milk produces a richer, creamier mouthfeel. Whip eggs on high speed until frothy, introduce liquids, then add the cake mix in two additions, whisking on medium speed for two minutes to achieve a silky batter.

Thanks to double-acting leavening acids, the mixed batter can be held covered in a commercial chiller at 4°C to 6°C for up to 2 hours without substantial aeration loss. Nevertheless, for optimal vertical lift and maximum crumb spring, best culinary practice dictates depositing the batter into preheated ovens within 30 minutes of mixing.

Wholesale procurement MOQ begins at 50 master cartons (1,200 retail packs of 500g), which can be consolidated with other Athar cake mix flavor variants. Orders exceeding 200 cartons or full container load (FCL) export consignments qualify for direct factory tier discounts, with palletized loading dispatched within 48 to 72 hours.

Protected by a three-layer metallized film barrier impervious to moisture vapor and light, the product boasts an official 12-month shelf life. Warehouses must maintain ambient temperatures between 15°C and 20°C with relative humidity below 60%. Cartons should remain palletized and segregated from aromatic spices or chemicals.

Athar’s QC laboratory utilizes High-Performance Liquid Chromatography (HPLC) to screen each batch against unauthorized synthetic dyes such as non-permitted azo compounds. Only certified food-grade natural pigments sanctioned by the IFDA and international Codex standards are approved, with validation logged on official compliance sheets.

Consignments are cleared with official Phytosanitary Certificates, bilingual English/Arabic technical batch COAs, international Halal certificates, and standard Bills of Lading. Packaging compliant with destination market regulations features nutritional fact panels in Arabic and English, alongside Gregorian production/expiration coding.