Pars Minoo, Cheetoz, MazMaz, Lina, Qasem Iran & Atlas Dina DSD, Molavi/Anbar Naft wholesale, and corn extrusion taxonomy
B2B guide to Tehran County corn puffs and extruded snacks — 11 producers, upstream grit supply, mesh DSD, south Tehran wholesale, regional exports and HTST extrusion analysis.
Extruded corn grit snacks — salty puffs and shaped snacks — are among Iran’s fastest-moving processed-food categories. Tehran County concentrates HQ, finance, ingredient trading, mesh DSD and traditional wholesale rather than greenfield plants alone.
High-volume lines remain on the western Lashgari motorway corridor and satellite industrial towns, while branding, NPD and sales control sit in central Tehran districts.
| Technical class | Mechanism | Market examples |
|---|---|---|
| Direct expanded snack | Hot continuous extrusion, high porosity | Minoo salty puff, Cheetoz golden |
| Shaped dense snack | Thermal profile & melt viscosity control | Crunchy, Motor Cheetoz, Branchi |
| Corn masa snack | Wet milling, two-stage bake/fry | Tordilla triangles, nacho |
| Pellet re-expand | Pre-cook pellet + fry/hot air | Roki Minoo, Yummy pellets |
| Functional snack | Whole grains, probiotics, enrichment | Prolina Lina, health soya puff |
| Industrial popcorn | Dry heat expansion, coatings | 100100, Cheetoz cheese popcorn |
Controlled-moisture grit gelatinizes under HTST heat and screw pressure.
Flash exit to ambient air; pressure drop drives steam expansion and cellular structure.
Finish drying; oil-emulsion drum with cheese, salt and approved colours.
Salt, trans fat and moisture uptake checks; metallized packs against crush in transit.
INSO 2880 mandates trans fat, salt and moisture uptake limits for expanded corn grit products.
| Zone | Chain role | Density | Key hubs |
|---|---|---|---|
| Lashgari motorway (W) | Mass extrusion plants | High | Pars Minoo complex, Qasem depot |
| Central / North Tehran | HQ, pricing, export desks | Office dense | Dina, MazMaz, Lina, Talachin |
| South wholesale belt | Cash & credit bulk trade | Traditional | Fayeghi, 724, Narin Asal |
| Satellite industrial towns | Co-packing & regional lines | Kosar, Caspian plants | Zarnavak, Yummy, Shadpak capacity |
| Unit / brand | Location | Activity | Main products | Status | Contact |
|---|---|---|---|---|---|
| Pars Minoo Industrial Co.Brand: Minoo / Roki | Km 10 Lashgari motorway | Plant, packing, export | Salty corn puff, Roki pellets | Export active | 02148830 |
| Dina Food Industries GroupBrand: Cheetoz | Gandi, Africa St. | Brand owner, plant, export HQ | Motor snack, golden, Crunchy | Export active | 02188190773 |
| Kish Chips Co. (MazMaz Group)Brand: MazMaz | Jordan, Golfam St. | HQ trade, export | Corn cheese snack, crunchy | Export active | 02171752000 |
| Lina Industrial GroupBrand: Lina / Prolina | Haft-e Tir, Solaiman Khater | Industrial production, sales HQ | Natural-colour puffs, probiotic | Domestic | 02188307627 |
| Kosar Kavir Rafsanjan Co.Brand: Tordilla | Tarash, Mehr Negar Bld. | Tehran trade HQ | Gluten-free tortilla chips | Domestic | 02191072667 |
| Zart Namaki Food IndustriesBrand: Zart Namaki | East/south workshops | Traditional workshop | Traditional expanded corn | Domestic | zartnamaki portal |
| Talachin Agro-IndustryBrand: Batoo | Kavoosiyeh, Valiasr | Brand HQ, trade | Grain snacks, corn puffs | Export active | 02188774580 |
| Shadpak Food IndustriesBrand: Topis | Sadeghiyeh, Ayrik Center | Capital region sales HQ | Chips, butterfly puff snack | Domestic | 02144976195 |
| Zarnavak Co.Brand: 100100 / Telark | Valiasr HQ; Kosar plant | Trade office, regional plant | Indian-style puff, popcorn | Domestic | 02122014928 |
| Nik Pars Agro-IndustryBrand: Yummy | West Tehran trade offices | Trade + Caspian plant | Pellets, 40–80 g corn snacks | Domestic | Yummy org sales |
| Unit / brand | Location | Activity | Main products | Status | Contact |
|---|---|---|---|---|---|
| Gandum Kob TehranBrand: Gandum Kob | Argentina Sq., 17th St. | Grit milling upstream | Extrusion-grade corn grit | Domestic | 02644374154 |
Extruder stability depends on engineered corn grit moisture and particle size. Gandum Kob Tehran and modified-starch suppliers standardize feedstock for capital-region extrusion lines.
Puffs are bulky, low-density SKUs — Qasem Iran and Atlas Dina use ring depots to limit crush damage. Molavi and Anbar Naft set cash wholesale pricing for cartons and bulk puffs.
Low-density puffs need pallet discipline and covered trucks in Tehran traffic to protect brittle texture.
| Unit / brand | Location | Activity | Main products | Status | Contact |
|---|---|---|---|---|---|
| Qasem Iran (Public JSC)Brand: Minoo network | Km 10 Lashgari / Minoo site | Largest food DSD, Minoo puff hub | Minoo salty puff, 2000+ SKUs | DSD | 02144543072 |
| Atlas Dina DistributionBrand: Cheetoz | Gandi, Palizvani 21 | Exclusive Cheetoz mesh DSD | Cheetoz snack portfolio | DSD | 02188190773 |
| Saye Samen DistributionBrand: Saye Samen | Ferdowsi, Gharani alley | National FMCG DSD | Mixed snacks & beverages | DSD | 02188800892 |
| Behpash Holding DistributionBrand: Behpash | Km 10 Karaj / Jordan | National food logistics hub | Food & snack baskets | DSD | behpash portal |
| Unit / brand | Location | Activity | Main products | Status | Contact |
|---|---|---|---|---|---|
| Tehran Food Wholesalers UnionBrand: Union | Mohammadiyeh, Khayyam N. | Regulatory & 1800+ units | Bulk snack trade oversight | Domestic | 02155819722 |
| 724 Online Wholesale (Anbar Naft)Brand: 724 | Anbar Naft, Razi Sq. | Carton wholesale B2B | Minoo puff, Cheetoz golden | Domestic | 02155664339 |
| Narin Asal WholesaleBrand: Narin Asal | Anbar Naft 181 | Chips & snack specialist | Provincial wholesalers | Domestic | Anbar Naft market |
| Fayeghi MarketBrand: Fayeghi | Molavi / Pir Moradi | Traditional Molavi belt | Mixed puff & snack brands | Domestic | 09197777859 |
| Molavi Wholesale (Rahmatinia)Brand: Rahmatinia | Great Molavi market | Indian-style bulk puffs | Tube & window bulk puffs | Domestic | |
| Bulk Puff & Snack CenterBrand: Bulk center | South / SW warehouses | 70+ bulk SKUs | Bulk puffs, soya puffs | Domestic | 09392102839 |
Regional exports to Iraq, Afghanistan, the Caucasus and the Gulf are run from Tehran HQs — in-house desks such as Persuis (Minoo) and Dina foreign trade — with customs brokers completing clearance.
Extruder capex, multi-head packing lines, co-packing and health-positioned formulations are reshaping Tehran’s corn snack sector.
Shadpak and Zarnavak lease lines to new brands.
No artificial colours, zero-trans oils, whole grains and probiotics.
Pooyesh Karan and Shamsabad builders supply screws, drums and PLC controls.
Iranco connects you with verified players in this chain.